The Impact of Social Media on Nigerian Linguistic Identity: A Case Study of Twitter and Facebook Movements
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- NGN 5000
Background of the study
Social media platforms such as Twitter and Facebook have become integral to the construction of linguistic identity in Nigeria. Digital movements on these platforms have redefined how language is used to express cultural pride, social solidarity, and political resistance. Nigerian users actively employ language as a tool for identity formation, with social media providing a space for the negotiation of cultural narratives and self-expression (Okeke, 2023). Studies indicate that the interactive nature of Twitter and Facebook facilitates the emergence of unique linguistic markers that distinguish online identities from traditional forms (Nwankwo, 2024). The dynamic interplay between language and social media movements has contributed to a fluid linguistic identity that adapts to the demands of digital discourse. As hashtags, memes, and viral posts circulate widely, they embed cultural symbols and expressions into everyday communication (Ezenwa, 2023). This phenomenon underscores the role of digital media in shaping both individual and collective identities. The study aims to explore the mechanisms through which social media influences Nigerian linguistic identity, providing insights into the transformative impact of online communication on cultural expression (Ibrahim, 2025).
Statement of the problem
Although social media is widely recognized as a powerful force in shaping linguistic identity, there is limited empirical research focused on its specific impact within the Nigerian context. Most studies address global trends without considering the cultural nuances of Nigerian language use on platforms such as Twitter and Facebook (Amosu, 2023). This gap in the literature results in an incomplete understanding of how digital movements influence the formation and negotiation of linguistic identity among Nigerian users. Furthermore, the rapid evolution of online communication challenges traditional identity frameworks, leaving scholars with insufficient data to analyze these transformations fully (Chukwu, 2024). This study seeks to address these shortcomings by providing a detailed investigation into the interplay between social media movements and linguistic identity in Nigeria.
Objectives of the study
1. To examine how Twitter and Facebook movements shape Nigerian linguistic identity.
2. To analyze the role of digital language practices in identity formation.
3. To recommend strategies for preserving cultural identity amid digital innovation.
Research questions
1. How do social media movements influence linguistic identity in Nigeria?
2. What digital language practices are most indicative of identity formation?
3. How can the impact of social media on linguistic identity be measured?
Significance of the study
This study is significant as it investigates the influence of social media on Nigerian linguistic identity. By focusing on Twitter and Facebook movements, the research elucidates how digital platforms shape cultural expression and self-identity. The findings will contribute to sociolinguistic theory and inform policy on cultural preservation and digital communication. Furthermore, the study provides valuable insights for educators, media practitioners, and policymakers seeking to understand the complex interplay between language, culture, and technology. It lays a foundation for future research in digital identity and cultural linguistics (Uche, 2023; Balogun, 2024). This research expands theoretical knowledge and applications.
Scope and limitations of the study
The study is limited to examining the impact of social media movements on Nigerian linguistic identity through Twitter and Facebook. It focuses exclusively on online discourse and does not account for offline identity influences or other digital platforms.
Definitions of terms
• Linguistic Identity: The way in which language use contributes to an individual’s or community’s sense of identity.
• Social Media Movements: Collective actions on social media that promote cultural, social, or political causes.
• Digital Discourse: Communication that occurs through digital platforms, characterized by its interactive and dynamic nature.
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